The King of Soho London Dry Gin is a premium gin distilled in the heart of London , created in 2013 by Alex Robson and Howard Raymond in homage to Paul Raymond, an iconic figure of the Soho district.
Crafted using traditional methods, this London Dry Gin is made from neutral grain alcohol and over 12 botanicals, including juniper berries, coriander, grapefruit, sweet orange peel, angelica root, cassia, chamomile, and licorice . The recipe thus combines classic London Dry characteristics with a significant selection of citrus and spicy botanicals.
The gin is distilled five times to obtain a particularly pure spirit. After distillation, only water and neutral grain alcohol are added, without any added flavorings or sugar, in accordance with the London Dry Gin specifications.
The King of Soho brand identity pays homage to the history and spirit of the famous London district. Its colorful bottle and graphic design evoke the creativity, energy, and freedom that characterize Soho.
